Reputation Management Online

Reputation management tools can help you gauge what people think of your product or services.  Never has it been easier to find out what people are saying about your company a long as you the right tools.  Feedback and responding tools are critical to a successful reputation campaign.  Being able to respond and protect your company brand online can make you are loose you a lot of sales.  Below are some of the reputation management tools available.

Google Alerts

Google alerts is a great tool and it’s free, you can set up as many alerts as you like to keep a watch on whats happening in the blogging sphere and search results.  To set up a Google alert is very easy and very effective.

Twitter

Twitter can give you live results instantly see what people are saying online, very useful especially if you have launched a product and want see if any issues are flying around.

Friend Feed

We are keeping an eye on this service as it takes feeds from many of the social network sites.

Technorati

Technorati, this is an OK tool again focused more on blogs.

Broadtracker

This is a great tool for see whats happening on forums and discussion boards

Tools For Managing Multiple Social Network Accounts

1. Check that your username and profile is available on loads of different social network sites, tools like checkusernames are quick and easy ways to check.  You may need slightly different variations if your name has already been taken.
2. You should definitely sign up for as many as you can including the main ones.  Some people may tell you not to bother, but why take the gamble, had you heard of Facebook a year ago, friends reunited 3 years ago, Google 5 years ago, AOL 10 years ago, the point being is you do not know who is going to be the next hit.  By owning these profiles stops other people taking them and also if they do take off you are right there.
3. Manage your accounts through tools like CoTweet this software allows you manage many twitter profiles in one place.

These are just tools to measure your reputation on line, these will not stop negative content but will certainly alert you to any up and coming issues that might be arising.  It’s never a good idea to respond to negative comments directly on forums etc as quite often than not you will only make it worse.

We now offer a service and can sign your name or company to 100's of different social network sites and blogs, find out more