Reputation Management Online

Tiger Woods is really stuck between a hard place and a rock, no matter what he does now people will have a different opinion of the golfing superstar.  His reputation has been tested and how he responds over the next few weeks will be critical for hi public image.

Of course the difference between bad press in the newspaper and online is it tends to die away after a while, however on the net it just stays there and quite often attracts more responses and comments.  We don’t mind Tiger having an issue at home, actually it’s quite refreshing to know everyone goes through rough patches, but how you deal with it is important.

He should have just been honest from the start and owned up to it all, no one would attack him for that.  Don’t try and spin it or hide from it, it just makes people more curious and delve deeper, worst of all people will loose there trust in Tiger.

Now there is talk he won’t be golfing till 2010, not sure that’s the best approach either, he should just pick yourself up and get on with what he’s good at.  This will inspire people again and show truly how good a sports player he really is.