- Appco Group Services
- Reputation management for Hotels – ‘Home away from Home’
- Reputation Management Online Through Right Response!
- Kingfisher Airlines gullibility banking on SBI
- Pfizer pill recall – botched up reputation in wrong pack
- Twitter to lose its reputation as a free speech platform?
- IIPM worried about Google Suggest, why is it so?
- Reputation Management Tip for 2012: Brands need to tap into social media search!
- Facebook Timeline and Reputation Management
- Apple Siri gender bias or glitch?
Posts Tagged ‘social media’
Stephen Fry Pledges Prison Over Twitter Joke
April 18, 2011 | 
Author Twitter and other social networking sites have the potential to be a great source of information and entertainment, if you have the patience to filter through all the “I am eating toast”-like posts. Of course, they also have the potential to cause a whole world of grief if handled incorrectly. For celebrities, a bit of misdirected anger will usually result in some negative media coverage. For former trainee accountant Paul Chambers, his mis-Tweet resulted in legal action and the loss of his job. As a result, a whole host of famous faces have been up in arms, including (and especially) Stephen Fry.
10 things to not share on Facebook, Twitter
Over-sharing on Facebook is getting contagious by the minute, and this spikes when you go through a personal upheaval. Death in the family is one of those vulnerable moments when you dig up old family pictures and post onFacebook and Twitter. On the flip side a wedding – happy event has you posting your happy pictures in a similar way. But all these lead to oversharing at a later date as things change in your life.
Over-sharing is perhaps up to one’s personal boundaries and can be different from person to person. However, there are a few things you should never share on social media. At Reputation Management For.com these are the top 10 things to never share on social media. Read the rest of this entry »
The Facebook blunder that watered down the reputation of Bing Lee
The electronics retailer Bing Lee found itself in deep waters after being slammed by social media experts for setting up a facebook campaign for the Queensland flood victims through which it pledged to donate $1 to the Queensland flood appeal for every user who became its fan!
Bing Lee raised a few eyebrows as it tried to cash in on the sentimental factor associated with the floods to notch up the popularity of its site. The opportunistic marketing tactic was attacked bluntly on twitter by its users who adopted the hashtag #charityfail to drive home the message. Read the rest of this entry »
Online Reputation Management and Social Networking
Have you given a thought on what social networking can offer your company or brand? Well, almost all big or small businesses and brands seem to have adapted to social networking. Many embraced it as a new fad in the communication scene, whilst some took it as a tool to market.
But do you know that social networking sites can boost up your online reputation and brand value as well? There are a huge number of social networking sites today like, Twitter, Facebook, Myspace, Ning which have transformed the style of communication and networking to a great level. Apart from millions of individuals and organizations; more than half of the Fortune 100 companies possess a Twitter account. These sites give the platform and space to share information and expand the network easily.
A recent study has even revealed that social networking has been a great help to build and maintain employee engagement and brand reputation. Twitter and Facebook are those management tools which have come up to pave a way for a forum or open dialogue, bringing your reputation in a more positive light.
It even tells what people have to say about your product or brand and what you are missing out. It may sometimes be a threat for your reputation, but by responding to allegations you can limit your damages quickly and can rectify things better. It is essential to understand what all is being said on social networking sites, a wrong statement can be a threat to your reputation. What all you say, remains influential to your brand. The positive use of these sites can reinforce your brand and online reputation is what we can take away from all this.
Posted in Company Reputation, Damage Limitation, Negative Forums, Online PR, PR / Public Relations, Reputation Management, Reputation News, Reputation Online, Social Network Sites | 
Tags: Blog hosting services, facebook, Facebook Inc, Myspace, Online Reputation, Online Reputation Management, Online social networking, ORM, reputation, Reputation Management, Social information processing, social media, Social network aggregation, Social network service, social networking, Social networking sites, Technology/Internet, twitter, Twitter Inc, Web 2.0, World Wide Web | 
6 Comments »
How Social Media can shape Reputation Management
Most of us think that reputation management is all about responding to negative comments and pushing them down the order in Search engines. But we feel negative comments; good or bad, puts the message loud and clear if somebody is not happy with your brand. It gives you a chance to know what is being said about your company. Before you sit down to shield your reputation, be patient and analyze what is it all about, and if it is true put them in order and implement those changes. It makes sense to let the customer feel that you care for their opinion; the move will improve your online reputation. Otherwise, it will be a to- and-fro endless battle of defending your repute.
The social media plays major role in reputation management, guess what? all the good and bad things about your business are out there in matter of time. Termed as the most easiest and powerful way to tamper your online reputation social media is here to stay. On the other hand it becomes more like a place where you get the feedback about your brand faster than other sources. So guess if the convenient social media has the provision to cross-connect with other social media the reach will be immense. In that case you have one message across the web rather having to put them in bits and pieces in several other websites. So the more convenient it is the more lethal it becomes and the viewer ship is just immense.
We, here at Reputation Management For.com understand that the growing popularity of social media has more to it than what meets the eye. If your brand name happens to be there for any reason, make sure you heed to what is being said about you. And on the contrary if you ignore this feedback you are in trouble, and no matter what, once the issue spirals to other areas and then to forums it will invite more viewers. And the fate of your business and the reputation is all based on this feedback, which is something you do not want.
Online reputation management is all about managing your online presence and this includes monitoring and participating in the social networks actively.
Posted in Bad Press, Negative Forums, Reputation News, Social Network Sites | Tags: Reputation Management, SEO, seo reputation management, social media | 1 Comment »
Social Media tuning for better reputation management
Social media lets people discuss the products or services delivered by a person or a company without a personal intervention. It allows
- a person to enter into a dialog with his/her customers
- let him/her optimize the products
- respond to the respective markets
and ultimately manage the real time reputation.
This fabulously leads the concerned person to be successful and have a thriving business. All these advantages of social media sounds really good on paper. You may think a person can do all this without a social media. So what’s the big difference. One big difference is the cost. Maintaining an ongoing social media presence is a huge use of time and effort, which you would definitely gain when your accountant calculates the return on investment compared to other promotional activities you have been doing.
When it comes to content from business to customers, there is a dearth of sustainability. The free content generation will diminish over time, unless there’s a clear return on investment to it. Quality content is hard to produce. Companies that can afford to hire someone to be a web presence will generate quality content. While, social media will continue to be important as a channel for monitoring end consumer needs, wishes, and experiences after using the products.
However, social media requires a large following which seems to be a function of direct marketing skill, more than high quality content creation skill. Ultimately you find that social media is a giant gossip network, and your personal reputation is part of your brand, so you’ll have to manage it. So. if you want to get ahead of the trend then follow Twitter, Facebook and social networks alike and keep tracking your online reputation.
Posted in Company Reputation, Online PR, Reputation Online, Social Network Sites | Tags: facebook, Online Reputation, personal reputation, social media, twitter | 2 Comments »