- Should companies bet on social media marketing?
- Google auto-complete reputation woes!
- Appco Group Services
- Reputation management for Hotels – ‘Home away from Home’
- Reputation Management Online Through Right Response!
- Kingfisher Airlines gullibility banking on SBI
- Pfizer pill recall – botched up reputation in wrong pack
- Twitter to lose its reputation as a free speech platform?
- IIPM worried about Google Suggest, why is it so?
- Reputation Management Tip for 2012: Brands need to tap into social media search!
Posts Tagged ‘reputation’
Reputation Management Online Through Right Response!
April 5, 2012 | 
Author Researches prove that the right response to positive comments or negative complaints from customers can bring one’s lost good reputation back, online.
This new finding communicates a message to all those who strive hard to maintain a good reputation online. Brands/companies/celebrities, while having a good exposure to major social media channels always need to make use of this utility to communicate with their potential customers/clients/fans, which in reality they fail. It is surprising to find that most of the customers/fans/clients want the brands/companies/celebrities to have their attention. Customers/fans/clients make a positive feedback or pass a negative comment through major social media channels like twitter or Facebook, they expect a reply. Feedback is rated as something they would love you to do. Read the rest of this entry »
Posted in Celebrity, Celebrity Reputation, Company Reputation, Negative Forums, Personal Reputation, Reputation Management, Reputation Online, Social Network Sites | 
Tags: brand reputation, brands, Business/Finance, celebrities, Celebrity, Celebrity Reputation, company reputation, facebook, Facebook Inc, Human Interest, Interactive PR, Online social networking, reputation, Reputation Online, social media, social media channels, Technology/Internet, twitter, World Wide Web | 
No Comments »
Reputation Management, why you need it?
If you think that the online information about your product is as secure as you thought, I will be sorry to say you are wrong. You never know unless you are tracking your online reputation if any disgruntled customer or competitor is griping about you on Facebook and twitter. A close introspection and we found that Facebook status and twitter updates appear in Google’s search results faster. Why Google? Because that’s where 90% of internet users go to fetch information about you. So make sure what you want them to know about you because your understanding about your brand and product is not what you say, but what Google suggest it is. Read the rest of this entry »
Posted in Bad Press, Company Reputation, Google, Reputation Management, Reputation News | Tags: facebook, reputation, Reputation Management, social media, twitter | No Comments »
Physicians’ Reputation Management! Is it too late to act?
We’ll explain a little why physicians should be worried about online reputation management (ORM).
As the online world is wide and handy, bad reputation takes shape here. Online Reputation Management is the monitoring process that addresses or alleviates the SERPs (search engine result pages) or entries in the online media and social networking domains. Read the rest of this entry »
Posted in Doctors Reputation, Negative Forums, Reputation Management, Reputation News, Reputation Online | Tags: Doctor Reputation, hospital reputation, Online Reputation Management, Online social networking, online world, Physician, reputation, Reputation Management, Search Engine Optimization, World Wide Web | No Comments »
Heathrow snow fiasco lands BAA in trouble
The world’s largest airport of Heathrow remained crippled by snow and ice for three days in a row and the unexpected shutdown of Heathrow just before Christmas had put the travel plans of thousands into disarray and left many sleeping on terminal floors. The airport apparently had only a contingency plan to keep the airport fully operational if less than an inch of snow fell and had no equipment manpower, or the crucial chemical de-icers to cope with any massive snow fall. Read the rest of this entry »
Posted in Airline Reputation | Tags: airport closure, BAA, gatwick, Heathrow snow fiasco, reputation | 2 Comments »
Top 10 reputation crisis of 2010 – a recap!
Being Reputation Management Consultants, Reputation Management For.com, have come with our list of top 10 reputation crashes in the year that was! Being the festive season and all, we’re doing it as honors awarded to the great captains of Industries, firms, celebrities and brands that went through a reputation storm in 2010… Read the rest of this entry »
Posted in Celebrity Reputation, National Reputation, Personal Reputation, politicians, Reputation Management, Reputation News, Reputation Online | Tags: 2011, BP, Commonwealth Games, Daimler AG, Ethics, Goldman Sachs, Gulf oil spill, HONDA MOTOR CO. LTD., India, Italy, Mel Gibson, Microsoft Corporation, Online Privacy, Privacy, reputation, Silvio Berlusconi, Tiger Woods, TOYOTA MOTOR CORPORATION, yahoo | 3 Comments »
The Conundrum of Reputational Risk
The lawsuit filed against Ernst & Young for their auditing of Lehman Brothers and their acceptance of the now notorious “Repo 105″ manoeuvre that Lehman used to hide their leverage in their quarterly filing and thereby mislead investors as to the true state of their finances has revealed that some of E&Y’s auditors were concerned and brought up the issue of “reputational risk”.
Reputational risk is growing more fashionable as a concept among strategy thinkers but rarely has much traction among the board or within the C-Suite where a fight between quick profit and long term reputation is usually a round one knockout to profit. Reputational risk is a function that considers the risk of reputation damage as one of the criteria in decision making. The question goes: “what will people think about us or our products if we make this decision, it might be profitable but long term will we lose out as our reputation suffers for being dishonest, etc.” Read the rest of this entry »
Posted in Company Reputation, HR Reputation, National Reputation, Personal Reputation, PR / Public Relations | Tags: Auditing, Banks, Business/Finance, Derivatives, Ernst & Young AG, Ernst & Young s.r.o., Finance, Goldman Sachs, Investment, Investment banks, Lehman Brothers, Lehman Brothers Holdings Inc., Repurchase agreement, reputation, Reputation Management, Reputational risk, Risk, Society | 1 Comment »
The girls and grass affairs that damaged Silvio Berlusconi’s reputation
Even as more reports of allegations of sleaze and sex allegations of Italian prime Minister are being complied by the press, Silvio Berlusconi enjoyed a resounding victory in provincial elections. The alleged reports of sex, girls and marijuana in his private jets seem to have been ignored by the people of Italy, a country in which politicians are held to far less exacting standards of moral conduct than in Britain or the United States. Read the rest of this entry »
Posted in National Reputation, Personal Reputation, politicians | Tags: belly dancer, reputation, sex girls, Silvio Berlusconi, sleaze | 2 Comments »
Commonwealth Games 2010. India’s Reputation Fiasco
Posted in National Reputation, politicians | Tags: Commonwealth Games, Corruption, Delhi, India, reputation | No Comments »
How the Spanish tour of the First Lady influenced her reputation
The much hyped 5 -star holiday of America’s first lady in a lavish Mediterranean Retreat when the country was reeling under the worst economic meltdown has had a bad influence in the reputation of the first family. Though the first lady is paying for her own room, food and transportation, the government will be bearing the security costs and support staffers, plus most costs associated with her Air Force plane. Many feel that this foreign luxury holiday came at a bad time as back home Americans are battling with loss jobs and an insecure future.
The webspace has been abuzz with comments on this ill timed get away at the expenses of the tax payer’s money. Politics Daily readers comments like “A little restraint would be appropriate in these tough economic times. It would mean a lot to the American people who pay for all these vacations and outings and would go a long way towards better relations with the people of the U.S. ” are keeping alive the issue as the first lady gets ready for another spell of holiday to Florida and Massachusetts island in the coming days.
The worst thing is that it has come close to the heels of the frock controversy that sparked ‘nude’ race row that spoiled the First Lady’s second state dinner. Michelle Obama’s reputation has been heavily influenced with these controversies that a Google search would come up with results like Spain vacation and state dinner dress in the top slots.
However, Michelle Obama is far too popular and should ride this controversy well but as they say all things do add up; and a cross check on the reputation chart will do good at this juncture.
Posted in Celebrity Reputation, Reputation Management | Tags: first lady, reputation, Spanish tour, state dinner dress | 1 Comment »
What can reputation management do for you?
Reputation Management services has become a key aspect for almost all companies. This dynamic service is coming to be regarded as a major boon for all businesses, brands, individuals and products who were victims of this so called reputation crisis. Your company’s reputation might be immaculate at present, but one can’t predict when the situation turns around.
Reputation management services might be something new, but in such a short span of time it has proven its mettle and has got recognition globally. From politician, sports personalities, celebrities, companies to doctors have all embraced it as yet another aspect or PR. It can’t be denied that many companies and brands are benefited with the effective tools of reputation management. No matter its a small business or a Fortune 500 company, reputation management service is meant for all.
It is debated that, the results of these reputation management services comes gradually and not in a haste. Well, to bring your reputation up is a systematic process needs patience, as this is a sensitive area. To promote a brand or key phrase and to optimize it correctly asks for time, and to further push down the negative results and at the same time bringing up positive contents needs a concrete strategy and proper allocation. Meanwhile the use of a pro-active SEO campaign is a smart way to bring up your brand image and reputation in search engines.
Many companies argue that, its really pain staking to sit and watch all negatives about the business, even after resorting to these reputation management services, but they have to understand the sensitivity of the issue. Reputation management campaign works as a process and it slowly weaves a positive image for your brand, making sure the credibility of your brand or company is never lost.
How it works :
After analysing the position of the company online, with the help of the articles, web pages, blogs and pictures, the reputation management plan is designed. After judging your present status online and by knowing how people perceive you, the repair works of your online reputation starts off.
As we all know ‘Google’ does an index of new pages fast, so by publishing blogs, web pages and articles about your company we can bring the positive side of your business. As your page gets cached by Google, you can work more stringently to rank those pages on the top searches. It can take a minimum of six months to get the results, but at the end of the day you are satisfied with what Google is coming up with about your company or brand . You have more control of your reputation and that makes all the difference!