Posts Tagged ‘reputation management news’
Just how good it is when an Organization says that ‘Employees are their assets’, well let’s keep this debate aside for now. But here we are going to highlight how employees’ reputation creates a huge impact on those who look at you from the other side and just how critical it is for the reputation of your company..
Your employees’ carries the attitude and brand of your company. Have you ever noticed when visiting any office and waiting at the front office. I think this is the best place to analyze how true the employees carry the brand. You can feel the elements of the company culture and values coming through in the way people speak to each other and how they greet you. After all, employees are the caretakers of a company’s brand.
Employees and corporate reputation goes hand in hand. Though company reputation is vital, but employees are also the key factor that link to manage it. This generates positive performance and ultimately cements a place for you in this competitive era. So how to keep a positive reputation of your organization is about recognizing the significant role employees’ play in the overall positioning of corporate reputation.
However, to encourage employees to ‘live the brand’ are not much practiced. It is further suggested that to highlight your brand through your employees there has to be solid strategies in place. So when employees are trained to do their part perfectly the battle is half won. Let the employees know what actions are effective in return that successfully portray your strong brand.
In my opinion a brief training exercise and the know-how of the company and its regulation will go a long way in shaping employee reputation. Apprise them of the various vulnerability that could sabotage their reputation; for example ‘A tech savvy employee when comes across some website that has negative thing about the organization, what he should be doing? Persuade them to take advantage of the situation and come up with better solution to counter that after all it’s reputation at stake.
When you get a spam mail do not delete it and take sometime to read it (do not reply or react). If you notice the content of the mails are mostly promotional about all kinds of business. The majority of spam mails is to do with breast enlargement or about male enhancement. Do not be surprised to know that these mail as they claim comes from bigger companies than you own.
Now that’s a bait!
Some people ignorant of the fact what spam mail are suppose to be tend to reply them. What tempts them to respond is something interesting, well! It’s the big names like MSN, Amazon or Paypal attached to this email.
Now that’s what we call bait – you being skeptical shoot an email to that owner only to know it was spam. Unfortunately the damage is already done, you have authenticated and confirmed your email address, and now the spammer has all sources at his disposal to flood your Inbox.
What is the point.
Well give it a thought! If the spammer thinks that using reputed companies like MSN, Amazon or Paypal is perfectly fine, what makes you think that your business is safe. As we all know burglars are always on the lookout for huge cache, and they en route their plans using smaller companies because they know with smaller companies it is always a win-win situation. If this situation is not handled properly, imagine the kind of damage your business will inherit, you may even close your shop.
How to shield
Now urgency has pounced on you, there is nothing as important, but to shield your reputation before more people gives it a bad name. This not only results in loosing business even your identity too.
Smart move, you want somebody to take responsibility and guard your business and personal reputation.
Reputation managers will then try to capitalize on the already done damage until such time your reputation is secure. This is probably the best option and least you worry about the reputation of your business.
Send out a strong message and let no one think about using your company’s goodwill to fill their own coffers in future.