Posts Tagged ‘Google suggestions’

Google stops suggesting ‘scam’ on searches

Being plagued by Google auto-suggesting ‘scam’ with your name and directing people to a whole page of scam suggestions is a common problem for most. Well, this latest Google tweak could be the end to all your scam woes.

Google has stopped suggesting “scam” in suggestions and made life much easier for reputation  managers. This is clearly huge for a company or a brand which has had to suffer monetarily and otherwise with the word ‘scam’ being suggested by Google.

Blogs like, Gr8 Example Of Google Drop Drown Suggesting Scam for Scam’s Sake, have been highlighting the problems companies had to endure both in reputation and in terms of enormous loss of revenue.

An active participation in the Google support forum under the head - Remove Google Suggest Keyword “scam” from my company name, has also been discussing Google scam suggestion issues. Often scam was being suggested when there weren’t many scam results in SERPs.

From today when you make searches,  you will have to type the word “scam” and then you will get a clean page of suggestion even with Google Instant on and then press Enter to actually get to the results. No scam suggestions no more!

Surely a blow for review sites like Scam.com who have wielded enormous power over hapless companies with comments and postings in their forums which come up being auto-suggested by Google.

Clearly a much-needed reprieve for those who have been hit by scam posts by disgruntled employees, competitors, pranksters and the like.

Scam is not fully gone either: Google still suggests scam in related searches at the bottom of the results pages.

How do Google Search results with ‘Hide’ option affect Reputation Management & SEO?

Google introduced ‘hide’ option to personalized searches in March 2011 and this is what the Google blog had to say to explain…

You’ve probably had the experience where you’ve clicked a result and it wasn’t quite what you were looking for. Many times you’ll head right back to Google. Perhaps the result just wasn’t quite right, but sometimes you may dislike the site in general, whether it’s offensive, pornographic or of generally low quality. For times like these, you’ll start seeing a new option to block particular domains from your future search results. Now when you click a result and then return to Google, you’ll find a new link next to “Cached” that reads “Block all example.com results.”

At quick glance, you get the sense that Google’s giving up control to the user, so that one can manage blocked sites, control pornographic sites and spam from regular searches.

So far so good, but then, as with all personalized searches, it is all left to the discretion of the user; to his/her ability to discern what is good or bad, right or wrong, radical or moderate, revolutionary or extremist and so on. Herein lies the main problem with personalized searches and being prompted to read what you seem to be inclined to do based on several criteria in your online history  logged in from an account. This being the case, having the option to block out everything from a site is quite akin to wearing blinkers online. Read the rest of this entry »

How to keep your company away from Google suggested ‘scams’, ‘reviews’ and ‘complaints’!

If your company is doing well in business, you can expect anything from scams to complaints being suggested by Google that will only do it harm. Today, Internet is a huge virtual market place and it is important for any business to maintain a positive feedback or image on the web in order to do well. It is certain that you’ll get some negative reviews or listings even in your Google suggestions when your company name is searched.

The number of companies coming under attack from unscrupulous competitors, ex employees and anyone with a grudge  are increasing.  These third parties have enough time on their hands to submit a false complaint or allegation against your company in the hope that it will be seen by potentially new and existing clients. This is done with the intention of creating enough doubt in the minds of your clients that they will continue to search for competing companies. Read the rest of this entry »

Paris Court Case Reveals Google Suggest Algorithm

A Paris court has fined Google to pay damages to a convicted sex offender as Google suggested ‘rapist’ when the plaintiff’s name was searched. The case against the plaintiff had not been decided when “Google Suggest” started suggesting the word ‘rapist’ alongside his name.

This is a crucial moment in a criminal case as the court needs to be impartial in how they go about conducting a case and this can be termed to media coverage and result in the conviction being quashed if the court decides that this has resulted in court members being influenced.

However, this could be even bigger when it comes to a company or a celebrity going through a criminal case. It could be huge for Public Relations and Reputation Management even if it is, for now, a ruling confined to France alone where anti-Google judgement are par for the course.

This is Google’s second conviction in France over suggested queries and the company continues to claim that -

“Google Suggest is an aggregate of the most popular searches based on past requests from users. Google does not suggest these terms.”

This is disingenuous to say the least, especially since they actually call it Google Suggest – suggest itself being a verb and not a noun. The French are clearly not buying Google’s defence and the court has ordered Google to pay 5,000 euros (6,700 dollars) towards the plaintiff’s costs. Being the second conviction in France this year for Google suggest, the company will have to consider how they are going to frame the fucntion within the law in France.

For Google watchers, these cases provide a brief and limited insight into how Google operates its search algorithm. A trade secret about which Google quite naturally likes to say very little if possible. It also shows how challenging it is going to be for Google as they balance being both a machine determined search engine and also being viewed as a media publisher. In effect, the court is saying that Google decides what they show and that the Suggest feature may be an aggregate but it is also a published piece of media.

Google suggests- Gordon Brown Bigoted Woman

When I began my Gordon Brown post yesterday and typed ‘Gordon Brown’, Google, the ever helpful imp that it is, suggested “Gordon Brown bigoted woman”!!! The news had just broke and there it was picked up and urged by Google for all to see.  In a matter of hours the Labour campaign is shaking under the onslaught of this gaffe. Questions are being raised about the character of the PM who is a week-away from election.

This is a great example of how biased Google can be when it comes to negative  news. To illustrate the damning effect, here are two screen shots of both Google.com and Google.uk when you type ‘Gordon Brown’.

This is the kind of damage a negative news can do to your carefully built reputation. Still grabbing headlines and soaring on social networking sites, Gordon Brown will have to face Google’s suggestion horror for quite a few days and with elections a week away this can be a total disaster.

Now, this brings us to what it can do to affect companies that face serious negative issues. There is Google suggesting your worst nightmare to millions of people around the globe. In short, news in any form directly has an effect on Google’s suggested queries.

This is another reason why negative press always seem to have an effect on Google. It’s a vicious cycle and for now Gordon Brown will have to hope for something really big and positive probably in the debates today to stop this negative effect.