- Should companies bet on social media marketing?
- Google auto-complete reputation woes!
- Appco Group Services
- Reputation management for Hotels – ‘Home away from Home’
- Reputation Management Online Through Right Response!
- Kingfisher Airlines gullibility banking on SBI
- Pfizer pill recall – botched up reputation in wrong pack
- Twitter to lose its reputation as a free speech platform?
- IIPM worried about Google Suggest, why is it so?
- Reputation Management Tip for 2012: Brands need to tap into social media search!
Posts Tagged ‘Computing’
Skype down again & Microsoft getting the blame
June 7, 2011 | 
Author Skype seems to have gone down again, many users are complaining and tweeting about another failure in skypes service. Again it looks like Microsoft are getting blamed, they will be hanged out to dry regardless of the real fault. People may forget, but the internet never does, because Microsoft was blamed for the last big Skype failure everyone assumes it’s them again. Many google results dthe last Skype problem show up when you Google Skype down talk about microsoft being at fault and not Skype. I bet there are 1000′s of companies out there who wish they could pass the buck on so easily.
Hopefully it will be back up again, I’ve got some Skyping to do!
Posted in Company Reputation | 
Tags: Computing, Microsoft Corporation, Online social networking, service issue, Skype, Technology/Internet | 
3 Comments »
Top Ten Reputation Management Tips
Ok, here should be a comprehensive guide to managing your own online reputation and the things you SHOULD be doing to preserve your own/brand name. If you’re here, you’ve already shown an interest in making sure you’re doing what you can to keep your head above the proverbial current of the internet. Or you’ve found yourself in an unpleasant situation and are facing unwarranted negative press/publicity and are seeking ways to rectify your situation.
Posted in About Us, Bad Press, Damage Limitation, Google, google alerts, National Reputation, Personal Reputation, Press & Journalism, Product Reviews, Reputation Management, Reputation News, Reputation Online, Reviews & Quality, SEO, Social Network Sites | Tags: Computing, internet, Internet Marketing, marketing, Online advertising, Reputation Management, Search Engine Optimization, Social network service, Technology/Internet, Top Ten Reputation Management Tips, User-generated content, website | No Comments »
Google’s yet another attempt to make it big on social networking
Google is to search engine and Facebook with social networking. Just like other website you can search on Facebook, but that necessarily does not make it a search engine. On the other hand Google isn’t a social website.
But now reports have surfaced that Google wants it search to be more social. The reason behind this move is obviously they want to make a place for themselves in the social networking world.
After the Google Buzz social network fiasco, the search engine giant is stepping carefully with new social features. This time they have introduced “+1” button that will appear next to search results. This is intended to allow users’ to see what they liked and refer them or add them to their data. This is something similar to ‘Like’ button on Facebook. Read the rest of this entry »
Posted in Reputation Management, Reputation News, SEO, Social Network Sites | Tags: adwords, Computing, facebook, Facebook Inc, Google, google +1, Google Inc., google social networking, Google's hoaxes, Human-computer interaction, Hypertext, Online social networking, search results, Social Issues, Social network service, Social search, Technology/Internet, Web 2.0, World Wide Web | No Comments »
How Social networking sites influence search engine results
To rank first on major search engines is an objective most internet marketers and websites look for. Most of the companies optimize their websites to get on that first page of search engine results to invite visitors to their website. But is there anything other than SEO to get there?
Well, there are the Social Networking sites, and there’s enough evidence that SNS influences search engines. What happens, for example, when you have a facebook site with 10,000 fans and as many ‘likes’? Do they show up high on search engines?
There’s no doubt that Google closely monitors social media data with real-time Twitter updates integrated into searches. Now how they use it is a different story and it’s very hard to say because strong social media popularity usually converts high ranking on search engines. It’s a clear indication that Google uses it to determine what a trusted source is and this was something they had mentioned long time back.
Brand value of a domain was a ranking factor Read the rest of this entry »
Posted in google alerts, Product Reviews, Reputation Management, Reputation News, Reputation Online, SEO, Social Network Sites | Tags: Business/Finance, Computing, facebook, Google, google alerts, Google Inc., Google search, Hypertext, internet, Internet search engines, Reputation Management, search engine influence, Search Engine Optimization, search engines, SEO, Social Media Networks, Social Network Sites, Technology/Internet, twitter, Vertical search, World Wide Web | 1 Comment »
What can reputation management do for you?
Reputation Management services has become a key aspect for almost all companies. This dynamic service is coming to be regarded as a major boon for all businesses, brands, individuals and products who were victims of this so called reputation crisis. Your company’s reputation might be immaculate at present, but one can’t predict when the situation turns around.
Reputation management services might be something new, but in such a short span of time it has proven its mettle and has got recognition globally. From politician, sports personalities, celebrities, companies to doctors have all embraced it as yet another aspect or PR. It can’t be denied that many companies and brands are benefited with the effective tools of reputation management. No matter its a small business or a Fortune 500 company, reputation management service is meant for all.
It is debated that, the results of these reputation management services comes gradually and not in a haste. Well, to bring your reputation up is a systematic process needs patience, as this is a sensitive area. To promote a brand or key phrase and to optimize it correctly asks for time, and to further push down the negative results and at the same time bringing up positive contents needs a concrete strategy and proper allocation. Meanwhile the use of a pro-active SEO campaign is a smart way to bring up your brand image and reputation in search engines.
Many companies argue that, its really pain staking to sit and watch all negatives about the business, even after resorting to these reputation management services, but they have to understand the sensitivity of the issue. Reputation management campaign works as a process and it slowly weaves a positive image for your brand, making sure the credibility of your brand or company is never lost.
How it works :
After analysing the position of the company online, with the help of the articles, web pages, blogs and pictures, the reputation management plan is designed. After judging your present status online and by knowing how people perceive you, the repair works of your online reputation starts off.
As we all know ‘Google’ does an index of new pages fast, so by publishing blogs, web pages and articles about your company we can bring the positive side of your business. As your page gets cached by Google, you can work more stringently to rank those pages on the top searches. It can take a minimum of six months to get the results, but at the end of the day you are satisfied with what Google is coming up with about your company or brand . You have more control of your reputation and that makes all the difference!