Reputation Management Online

So it’s really meant to be easy now to find out what people are saying about you or your product. So how can you do it?  With so much chatter on the Internet, social network sites, blogs, news, alerts, websites, videos the list goes on and is growing.  It is essential that companies and individuals who want to protect their reputation online keep an eye on whats going on online.

Google Alerts

Google alerts is a great tool and it’s free, you can set up as many alerts as you like to keep a watch on whats happening in the blogging sphere and search results.  To set up a Google alert is very easy and very effective.

Twitter

Twitter can give you live results instantly see what people are saying online, very useful especially if you have launched a product and want see if any issues are flying around.

Friend Feed

We are keeping an eye on this service as it takes feeds from many of the social network sites.

Technorati

Tchnorati, this is an ok tool again focused more on blogs.

Broadtracker

This is a great tool for see whats happening on forums and discussion boards

These are just tools to measure your reputation on line, these will not stop negative content but will certainly alert you to any up and coming issues that might be arising.  It’s never a good idea to respond to negative comments directly on forums etc as quite often than not you will only make it worse.