- Should companies bet on social media marketing?
- Google auto-complete reputation woes!
- Appco Group Services
- Reputation management for Hotels – ‘Home away from Home’
- Reputation Management Online Through Right Response!
- Kingfisher Airlines gullibility banking on SBI
- Pfizer pill recall – botched up reputation in wrong pack
- Twitter to lose its reputation as a free speech platform?
- IIPM worried about Google Suggest, why is it so?
- Reputation Management Tip for 2012: Brands need to tap into social media search!
Author Archive
Kingfisher Airlines gullibility banking on SBI
February 27, 2012 | 
Author Coincidence: Joanna Newsom’s Kingfisher song so apt to our subject:
Whose is the hand that I will hold?
Whose is the face I will see?
Whose is the name that I will call?
India’s Kingfisher Airlines’ bailout saga highlights the sorry state of Indian Businesses and its crony-centric policies. This shows the poor corporate administration, poor regularization, banking inexperience and absolute lack of accountability. Read the rest of this entry »
Pfizer pill recall – botched up reputation in wrong pack
If there’s one thing women trust, it’s that the sun will rise in the East, you have to pay taxes, and that birth control pills will keep you away from unwanted worries.
Pfizer, the major birth control pill makers seem to have shaken that trust. The company had to recall million packs of these pills, which were wrongly packed. The company announced this flaw, before any woman could possibly become pregnant. Read the rest of this entry »
IIPM worried about Google Suggest, why is it so?
Google’s most popular feature with searches is ‘suggestions’. The suggestions sometimes appear much before you have finished typing. Many wonder how Google knows what you are exactly looking for.
After a court in Italy held search engines responsible for suggesting offensive terms, Google had elucidated that “search suggestion service suggests words potentially connected to the words that users type on the Google search field”. Read the rest of this entry »
Posted in Reputation Management, Reputation News, Reputation Online, Social Network Sites | 
Tags: Arindam Chaudhuri, Google, Google Inc., India, Reputation Management, Technology/Internet, The Indian Institute of Planning and Management, The Indian Institute of Planning and Management (IIPM) advertising controversy, twitter | 
5 Comments »
Apple Siri gender bias or glitch?
Siri’s obvious unwillingness to help a woman to find abortion clinics has created ire. The latest controversy could not have come at a time when the company is facing tough competition from their Android-powered counterpart. Angered by Siri’s failure to locate even one result has had people sign mass petitions to Apple. Blogs and comments are keeping the controversy alive thus putting Apple in a delicate situation. We have to see how they tackle this serious issue.
As always, the problem with Apple is they fail to understand that to develop such an effective feature, Siri has to learn about the user; it should customize itself to know every detail about an institution or an individual. Guess what? Siri transforms your speech into a search algorithm and uses the 3rd part search engine to obtain result. If the search engine fails to return the information, Apple gets the blame for not having programmed that way. Read the rest of this entry »
Posted in Company Reputation, Politicians reputation | Tags: Android, Apple Inc., Apple Store, Business, Reputation Management, siri controversy | No Comments »
Google scraps sidewiki – will you miss it?
Here you have another product of Google to hit the trash. Well, I wouldn’t say Google Sidewiki is a complete failure, but relatively a Google product that failed to keep up with the expectations”. Google has finally decided to close it down, and is offering its users to export all of their data. December 5, 2011 is the day Google will discontinue Sidewiki and erase all the content. Users’ can visit http://www.google.com/sidewiki/ and follow the manual to retrieve the data. Read the rest of this entry »
Posted in Company Reputation, Google | Tags: Google, Google Inc., google reputation, Reputation Management, sidewiki, Technology/Internet | No Comments »
Facebook, the trust factor
I got a friend request from a total stranger on Facebook last week. The only thing we had in common was mutual friends. As always I declined that request. But then why would anybody send friend request to people they don’t know, strange but that’s what Social networking is all about. To my surprise I saw my colleague accepting this request from the same person. I then wondered if I had gone overboard by declining a request from somebody with potential caliber? I enquired with my friend and he had not clue; he accepted the request only because there were few friends in mutual circle.
I later learned that Facebook is sending friend requests automatically without users’ consent. I thought Facebook is a great place to be in touch with friends and it contributes to web searches. But if it is going to ask me to add people I never want to, I might then have second thoughts. This latest glitch has already earned the wrath of users from across the world. Read the rest of this entry »
Reebok reputation takes a $25 million hit for deceptive info on toning shoe
Reebok’s reputation as an earnest athletic brand that could make people jump and run faster was all intact until the company introduced its toning shoe ‘EasyTone and RunTone’. The product claimed to burn that extra fat and get you that Jessica Alba kind booty. Well this was enough to tempt people to buy and fine tune their shape. Read the rest of this entry »
Physicians’ Reputation- do you encourage positive reviews from patients?
Our finding shows that most doctors worry about negative reviews posted about them on review websites. Physicians’ know that it’s just the mouthing off unhappy patients. Review website often doesn’t take the responsibility to ascertain the negative reviews are baseless and fictional. For example In one case we found a “review” that was demeaning beyond belief, the so-called patient was an ex- girlfriend of that physician and she had a personal agenda in doing so. But not everybody will realize the quality of such information and the significant impact it has on the physician. Read the rest of this entry »
Murdoch reputation takes a hit
This happens when you don’t handle crisis the way it should be. Murdoch’s News Corp is facing the heat over its phone hacking scandal, which is doing significant damage to its reputation. Interestingly the news broke out just in time when Murdoch was going to take over the British Sky Broadcasting. Later giving in to the pressure from the UK Govt, he dropped his plan. Read the rest of this entry »
Do Hotels need to have Reputation Management?
Do all hotels need to give a thought about reputation management; is this a critical new function in the travel industry? The answer is ‘Yes’. In the era of volatile social networking, how a potential customers’ buying decision is influenced by traveler’s reviews is an important factor to be considered. Well precisely; it’s about monitoring, examining and responding to reviews and opinions of your hotel and taking part in social media to mold the perceptions of your brand. Read the rest of this entry »