Tips for Reputation Repair
Make contributions to forums and consumer review websites – Add to forums, consumer review websites, and other places on which you have had the chance to post content and create occurrences of your company name online. Be certain to use real name when registering and contributing to these websites. Blog comments on Blog websites are another approach for your name to appear online.
Grab all domain names of your company – Buy any version of domain names with your name in them. For example, for companies own all website versions for your company name and product names. You no need to post pages on each domain name, but owning them ensures that no one else can purchase them with the purpose of slandering you or your company. By the way, this would include YourCompanyDomainNamesucks.com.
Social networking has its plusses – Linkedin, Facebook, Twitter, Squidoo, Digg such Social networks are a great place to start. Typically these work best for less common names. If your name is common, then you will need to get more creative in how these profiles are used.
Press Releases – Press releases are an easy way to create a content page about yourself or your company online. Press release selling websites will allow you to publish your press release at no cost. Make press releases interesting and useful for the best results.
Speak at events – You can get the positive reputation boost that you are looking for by speaking at industry events or local events. You will most likely be faced on event websites, and you can also post the event on your own website and Blog or publish a press release to announce the event. These presentations should be listed, digitized, and then be usable for podcast distribution as well.
When a negative information appears online it affects the way you or your company are detected in the public eye. Your reputation is an important factor in personal and business relationships. Both companies and individuals should be careful of the type of results that are appearing in search engines and how it is affecting their business or personal life. A key point to note is that not all negative information is limited to standard search engines but also Blog search engines, video sites like YouTube, social news such as Digg can be affected as well.
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